When your value proposition is to improve others' energy efficiency: Analyzing the internationalization dilemma of eco-innovations in SMEs

In a scenario of growing demand for energy, technology applications that monitor industrial companies' energy consumption will support the integration value chain suppliers, companies, and clients in process eco-innovation. We relate drivers eco-innovation to key factors internationalization business models based on supporting efficiency. From dynamic perspective, this study allows us highlight an entrepreneur's preestablished personal network, lack opportunities domestic markets, fast-changing environment complicate international growth pattern eco-innovations. • The dilemma clouds relation between firms’ processes eco-innovations connect companies efficiency let balance industry control greenhouse emissions.